Speaking
Upcoming Events Where Gail Bower Will be Speaking
Learn more about corporate sponsorship, marketing, or event strategy at one of the following conferences, seminars, workshops, or webinars where Gail Bower will be speaking. Please bookmark this page and check back for updates and new events added.
Interested in having Gail speak at an upcoming event or conference or work with your staff and board leadership to improve skills in these areas? Call Gail at 215/92-BOWER (922-6937) or email Gail@GailBower.com to discuss your ideas and arrange for a customized training session or presentation.
2023
2021
Sponsorship Proposal Workshop
Thursday, February 4, 2021
12 noon to 4:30 p.m. EST
Information & Registration | Terms of Use
- A better sponsorship sales process
- A way to gain stronger sponsor relationships
- How to write a proposal that makes your sponsorship opportunities come alive and makes your sponsor want to say, “YES! Sign me up.”
- More confidence because Gail will personally review your proposal.
Start your 2021 sponsorship pursuit with a clean, confident start. Sign up today.
Tell me more >>
Making Sponsorship Work at Your Nonprofit
In partnership with the PANO (Pennsylvania Association of Nonprofit Organizations)
Tuesday, January 19, 2021, 12 noon to 1 p.m.
Information and registration details.
Generating sponsorship revenue sounds great, but what does it really take? How can you strengthen your organization’s operations, especially with everyone’s overloaded plates?
If these are questions you’re wondering about, bring your board members and your development and marketing teams to find out how to operationalize corporate sponsorship.
2020
Growing Your Sponsorship Revenue
July 17, 2020. Bridge Conference, Gaylord Center, Washington, DC.
[Special Webinar] After Coronavirus: Hope through Strategy
April 9 and April 14, 2020 at 1 p.m. (same content) Information and registration.
A webinar to empower you to emerge from this tumultuous time better prepared, stronger, and ready to rock
Sponsorship Classes, Temple University, Philadelphia, Pa.
Parts 1 (a.m.) & 2 (p.m.): April 4 and November 14, 2020
Learn what sponsorship is, how it's distinct from corporate giving, how to develop corporate sponsorship opportunities for your events, and best practices to attract, retain, and expand relationships with corporate partners in these two half-day classes. Temple University, School of Sport, Tourism & Hospitality Management, part of the award-winning Event Leadership Executive Certificate Program. For more information, visit the Temple program web site.
Your Vital Role in Corporate Sponsorship.
Webinar, TogetherSC, March 16, 2020, noon EST
Do Good Work:
The Commitment Continuum to Build Visibility, Revenue & Impact
Webinar, SEGD (Society for Experiential and Graphic Designers) February 20, 2020, noon EST
5 Trends that Impact Your Corporate Sponsorship Program
And how to leverage them. Webinar, PANO
January 30, 2020
Getting Started in Corporate Sponsorship
January 22, 2020. Private event. Chester County Library System.
More Money 2020 program.
January 16, February 6, February 27 Private coaching program.
2019
December 5, 2019, Webinar: Break through the Million-Dollar Glass Ceiling Breaking through the Million-Dollar Glass Ceiling.
Thursday, December 5, 2019, 1 p.m. EST. Register.
If you’re like most nonprofit executive directors, getting to $1 million in revenue can feel like a Herculean task. One client referred to it as the “revenue glass ceiling.”
Are you bruised from crashing into it?
This webinar with nonprofit experts Gail Bower and Karen Eber Davis will help you understand your organization’s options and recognize the levers within your reach for catapulting your revenue.
By the end of the session, you’ll be armed with the tools and practical actions you can take immediately to break through the barriers to a million and beyond.
Plus we’ll tell you about a new program we’re launching, called More Money 2020, for leaders who want to go to the next level.
You’ll learn:
- Five warning signs that a glass ceiling’s ahead
- Two ways to identify revenue opportunities and crack that ceiling
- How to accelerate growth of your best revenue sources
- Seeing obstacles clearly and removing them
- Three top characteristics to expand your mindset and enhance your nonprofit leadership performance.
Sponsorship Classes, Temple University, Philadelphia, Pa.
Parts 1 (a.m.) & 2 (p.m.): April 6 and November 9, 2019
Learn what sponsorship is, how it's distinct from corporate giving, how to develop corporate sponsorship opportunities for your events, and best practices to attract, retain, and expand relationships with corporate partners in these two half-day classes. Temple University, School of Sport, Tourism & Hospitality Management, part of the award-winning Event Leadership Executive Certificate Program. For more information, visit the Temple program web site.
Growing Your Sponsorship Revenue
National Affiliate Conference, Brain Injury Association of America, October 29, 2019. Clearwater Beach, FL.
Growing Your Sponsorship Revenue
Webinar with PANO, October 22, 2019. Details and registration.
Corporate sponsorship is an evergreen, ever-evolving resource for your organization. Stagnation is the opposite of what you’re going for. So how exactly do you grow your corporate sponsorship program to keep things fresh and most importantly to expand your revenue?
Join sponsorship strategist Gail Bower to learn how to take your program to the next level. And the one beyond that.
You’ll learn:
- The four lifecycles of nonprofit corporate sponsorship programs.
- What sponsorship looks like and key activities in each cycle.
- What stops working and how you know when to evolve.
- How to smoothly move to the next level and get rapid results.
- 10 ideas grow your sponsor relationships and exponentially expand your revenue.
Whether you’re just getting started or already imagining your next level, you’ll learn the most important indicators for your performance and the top trends for today’s organization.
Partnering with Corporations: Five Strategies to Increase Sponsorship Income
AFP Central PA Annual Conference, Lancaster, PA. October 1, 2019
What You Don’t Know About Marketing, What It’s Costing You, And How to Fix It
Nonprofit Learing Lab Philadelphia, September 13, 2019
The 4 Pillars of Nonprofit Financial Sustainability.
September 5, 2019 | 2:45 p.m. EST Nonprofit Learning Lab online conference.
The 4 Pillars of Nonprofit Financial Sustainability
- What financial sustainability is and isn’t
- The 4 pillars that will get you off the hamster wheel and onto your mission business
- Three steps you can use to take back control of your organization
- The prevailing leadership style that will get you off the hamster wheel permanently.
2018
The 4 Pillars of Nonprofit Financial Sustainability
- What financial sustainability is and isn’t
- The 4 pillars that will get you off the hamster wheel and onto your mission business
- Three steps you can use to take back control of your organization
- The prevailing leadership style that will get you off the hamster wheel permanently.
Turbocharge Your Nonprofit Leadership: An entrepreneurial approach to power up your donors, boards and sponsors
NEW Powerful Webinar Series
October 29: Attracting and Keeping Generous Donors presented by Kathy KIngston
November 5: Turn Your Board Members into Revenue Heroes presented by Karen Eber Davis
November 12: Sponsorship Sales in the Fast Lane presented by Gail Bower
Click here for more information and to register.
Sponsorship Classes, Temple University, Philadelphia, Pa.
Parts 1 (a.m.) & 2 (p.m.): October 13, 2018
Learn what sponsorship is, how it's distinct from corporate giving, how to develop corporate sponsorship opportunities for your events, and best practices to attract, retain, and expand relationships with corporate partners in these two half-day classes. Temple University, School of Sport, Tourism & Hospitality Management, part of the award-winning Event Leadership Executive Certificate Program. For more information, visit the Temple program web site.
Partnering with Corporations: Five Strategies to Increase Sponsorship Income
Thursday, September 13, 9:40-10:50 a.m. Nonprofit Learning Lab's Nonprofit Institute, Philadelphia, Pa. Details.
Monday, June 4, 3:45 to 5:00 p.m. Pennsylvania Downtown Center Conference, West Chester, Pa. Details.
Is your corporate sponsorship revenue as robust as you’d like? Do you struggle to structure deals? Agonize over approaching prospects?
Join revenue strategist Gail Bower, author of "How to Jump-start Your Sponsorship Strategy in Tough Times," to learn five solid strategies to expand your corporate sponsorship dollars. You'll learn what each strategy is, why it’s important, and how to put it into action. You’ll learn:
- Increase the value of your sponsorship opportunities.
- Improve the fee structure of your sponsorship offerings.
- Enhance the structure to increase revenue and marketing exposure.
- Explore sponsorship opportunities for programs and other initiatives, besides events.
- Expand and nurture your networks so building partnerships comes naturally.
Update your approaches and skills to enhance the viability of your events.
From Surviving to Thriving: Innovative Approaches to Nonprofit Sustainability
Wednesday, August 1 | 9:00 AM - 1:00 PM | Parkway Central Library, Philadelphia, Pa.
The sustainable nonprofit: rarer even than the mythical unicorn? Not so! PANO and the Regional Foundation Center are teaming up to co-host "From Surviving to Thriving" in Philadelphia to demystify and bring to life conversations about, with, and for local nonprofits on the path to sustainability. Gail Bower will serveon the panel and present a workshop on nonprofit earned revenue. Details.
Entrepreneurial Nonprofit Leadership: How to be more customer-centric, courageous, and innovative to fund and fulfill your mission
Wednesday, June 27, 2018, 1 p.m. EST | Complimentary Online Expert Panel | Regsiter here.
Are you an entrepreneurial nonprofit leader?
It’s a trend we see among leaders who are taking a bolder, more courageous path to: improve revenue, increase impact and enhance their effectiveness. Join leading nonprofit experts—Gail Bower, Karen Eber Davis, and Kathy Kingston—so that you can take a more enterprising approach to your nonprofit leadership.
What you’ll learn:
- The top five behaviors of entrepreneurial nonprofit leaders.
- How entrepreneurial leaders overcome the big challenges and reduce risks.
- How you score on the Entrepreneurial Nonprofit Leadership Assessment.
Who is this complimentary online session for?
Nonprofit executive directors, CEOs and board members. This live event will feature an energetic discussion among Gail, Karen, and Kathy, with Q&A from you and your peers around the country.
For more information and to register, click here.
Sponsorship Classes, Temple University, Philadelphia, Pa.
5 Common Marketing Communications Mistakes and How to Avoid Them
- Why a marketing communications strategy is an essential tool;
- How “saving money” – by not using a graphic designer or by using an intern for your social media content – undercuts efforts;
- How to identify the real messages communications materials send;
- How it’s possible to do big things with little budgets.
- Uncover the marketing mistakes you may be making and how to change them.
Uncovering Uncertainty
- Uncertainties across a wide spectrum that could affect your work and your organizations' outcomes.
- Opportunities you may not have noticed.
- The impact these uncertainties and opportunities may have for your organization.
- The best ways to address these issues going forward.
Webinar: An Executive Update: 10 Tips for Your 2018 Sponsorship Success
- Why Gail believes now is an excellent time to partner with your business community
- 5 areas of your operation where you may have blindspots
- The 3 best opportunities for corporate sponsorship today, and
- The one key activity that needs to be on every executive director’s agenda.
- With critical revenue sources at risk, corporate sponsorship—an earned revenue stream—can be a great way to supplement philanthropic or government support and increase unrestricted dollars. Improve your results with these 10 tips.
- CEO or Executive Director
- Board Chair and Board members
- Director of Development
- Director of Marketing