Gail BowerThis blog will help you and your organization flourish.
Find provocative ideas, strategies, and best practices to increase your organization's visilibity, revenue, and impact.
Your comments, questions, and topic suggestions are welcome.
Enjoy!
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This post help you think about the time when your event happens again. The time when you reopen your spaces and greet customers again. Let's leverage the time you have now to recover, strengthen, and deepen connections.
Coronavirus, Gail Bower in Events, Strategy Late in 2019, my friend and colleague Karen Eber Davis wrote a terrific book, called Let’s Raise Nonprofit Millions Together. It's a fantastic resource for nonprofit leaders, and in full transparency, I wrote the Foreword. (That's how I know it's a great resource.) Karen gave me permission to publish an excerpt from the book. Enjoy and then check out the rest of the book and a complimentary chapter below.
The world is freaking out right now about coronavirus, and your clients, customers, and constituents need you, especially if you are in the travel, healthcare, retail, and related fields or are holding events in the next six months. However, you will not be heard if you, too, are freaking out. So, let’s address that first, then consider a few ingredients required for being heard.
The importance of peering into the future to see what uncertainty is ahead is a critical skill for all leaders today. It should also be a mandatory exercise for strategy development. Today, one future came to be. We cannot rewind time. But the worst-case scenario of this version of the future has not yet happened. So let’s see what we can do.
Start your clock and take shot. Take action on what's most important to you and your business.
