Gail Bower's Blog

Gail BowerThis blog will help you and your organization flourish.

Find provocative ideas, strategies, and best practices to increase your organization's visilibity, revenue, and impact.

Your comments, questions, and topic suggestions are welcome.

Enjoy!

Looking for more information on corporate sponsorship? Visit Sponsorship Strategist, for buyers and sellers of corporate sponsorship.

Looking for a specific topic?

Blog
Sunday
Nov012015

What impedes your business

Where does business — from sponsors, donors, funders, or customers — get held up in your organization?

Click to read more ...

Thursday
Apr162015

(Fish) Food for Thought: 8 Lessons You Can Learn from Shark Tank

If you want to understand how your business model works and what it means to be a great partner, tune in to Shark Tank. Read on for 8 timeless business lessons to learn from Shark Tank.

Click to read more ...

Thursday
Dec042014

Gail Bower on high performance sponsorship

Want to learn how your organization can boost its sponsorship results through better performance?
Tune in to a live interview with sponsorship strategist Gail Bower Friday, December 5, 2014, at 1-1:30 p.m. EST on Nonprofit Radio with Tony Martignetti. Follow Tony (@TonyMartignetti) and tweet in your questions.

 

Sunday
Jul202014

#DrivingParticipation podcast: Beth Brodovsky talks with Gail Bower about engagement

My friend and colleague Beth Brodovsky, president of Iris Creative, recently interviewed me for her new Driving Participation podcast that explores what's working "to get people to show up, stick around and give back."

Gail Bower talks with Beth Brodovsky about how to use events to #DriveParticipationHave a listendownload to listen later, or read the transcript to find out more about how to leverage your events to engage donors, members, sponsors, and customers with your mission or purpose. 

You can subscribe to the series through iTunes so you don't miss an episode.

Monday
Jul072014

Outsource or in-house? Selling corporate sponsorship

If you’re like many leaders of nonprofit organizations and associations, you’re considering all your options to diversify your revenue and realize rapid results.

Download a free tool to help you decide whether to engage an external sponsorship sales broker or use internal staff.One option you may be considering is corporate sponsorship, sold in-house or through an external sponsorship broker. If you’re having difficulty deciding which path is most appropriate, download this decision tree to guide you.

If you want to learn more, check out this post about other key considerations: