BAILOUTS & POLITICS: The effect on sponsorship and what it means for you
Teleseminar:
Thursday, May 14, 2009, noon ET
Length: 1 hour
Congress recently introduced legislation that disallows companies receiving TARP funds "...to host, sponsor, pay for conferences and events and pay for holiday or entertainment events." The political, media, and public outcry over this situation has caused considerable damage to consumer perceptions of sponsorship and corporations that engage in sponsorship and client entertainment activities.
If you rely on corporate sponsorship dollars, join me on Thursday, May 14, 2009, to find out what you need to do right now to preserve or solidify sponsor relationships and protect your sponsorship revenue.
You'll learn:
What the implications of this legislation will mean for your event or nonprofit operation
The conversations you need to have with current sponsors now
How to demonstrate ROI and increase your program's value
The challenges you'll face approaching new corporate partners and how to surmount them
How to handle internal and external discussions about your sponsorship activities
How to create a more supportive culture for sponsorship
How your recommendations and proactive measures will improve your sponsor relationships long into the future.
Who should participate?
Nonprofit executive directors or chief executive officers
Nonprofit board members
Nonprofit marketing and development officers
Nonprofit sponsorship sellers
Event/festival producers
Event/festival sponsorship sellers
Cost: $85 per person.
Includes participation in live call and an mp3 download so you can listen again in the future. Have a conflict on this date? No problem. Simply register, and you'll receive the mp3 file as soon as I receive it.
An hour chock-full of content. Sit back and learn.