Gail Bower's Blog

Gail BowerThis blog will help you and your organization flourish.

Find provocative ideas, strategies, and best practices to increase your organization's visilibity, revenue, and impact.

Your comments, questions, and topic suggestions are welcome.

Enjoy!

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Blog
Wednesday
Jan112017

Can Fake News Get Even Faker?

And are you ready for that inevitability? This new video technology could CGI your video speaker's speech.

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Tuesday
Jan032017

The debilitating impact of uncertainty

Nobody can tell you what the future holds. However, there is a way to shine light into the darkness and extrapolate what we can see there so that you have ideas about the road ahead. What’s the real value of this process?

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Friday
Dec302016

Ideas for Engaging Members

My friend Beth Brodovsky gave membership organizations a huge gift when she created her podcast, called Driving Participation, now in its 137 episode!

If your membership organization is looking to jump-start 2017 with some ideas about what works to engage members and build your organization's brand, check out the podcast, and in particular, this week's episode.

Beth synthesizes ideas from sixteen guests — including myself — about what worked in 2016.

Thank you, Beth.

As you bring 2016 to a close, I hope these ideas inspire you for 2017. Happy New Year!

 

 

Wednesday
Nov092016

We Need You Now More Than Ever

If you work for or serve a mission-driven organization — a nonprofit, an association, or a purpose-driven company — we have work to do. The world — your world — needs you now more than ever.

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Monday
Sep262016

The Fallacy of Free

Your organization undoubtedly offers programs and services to one or more audience or constituency. You’re likely quite proud of your services, and your team strives to improve quality and impact. Here’s a question for you: Have you ever considered how well you’re pricing those services? Or have you defaulted to “free”? Default, of course, is not sound strategy. And free may or may not be sound strategy.

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