Gail Bower's Blog

Gail BowerThis blog will help you and your organization flourish.

Find provocative ideas, strategies, and best practices to increase your organization's visilibity, revenue, and impact.

Your comments, questions, and topic suggestions are welcome.


Looking for more information on corporate sponsorship? Visit Sponsorship Strategist, for buyers and sellers of corporate sponsorship.

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    How to Jump-start Your Sponsorship Strategy in Tough Times
    by Gail S. Bower

What happens when you get into The Discomfort Zone?

One of the benefits of living in a fast changing culture is that continuous learning and reinvention — or evolution — is more necessary than ever. My best clients are constantly living just outside their comfort zones and readily absorbing and applying new learning. This approach requires a positive mindset and periodic resets to flush out negative thinking and replace worries with wonderful new skills and progress.

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That's the way we always do things

Finding the best ways to operate efficiently and effectively keep your organization running smoothly. But sometimes, leftover thinking, operating, and serving our clients takes over, because that's how we've always done things around here.

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Are we mad as hell and not going to take it anymore?

What do you need to speak up about? Or what are you mad-as-hell about?

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Stop worrying about the new tax law

If your individual giving dynamic is solely based on donors receiving a tax deduction, you’ve got bigger problems to worry about.

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The metrics that matter for your team's performance

If your seller is busy making lots of calls to the wrong types of leads —companies that are inappropriate or too small for the opportunities you have to sell, for example — he or she will struggle to achieve the ultimate goals. On the other hand, a seller who pays attention to this data, who doesn’t waste his or her time on the wrong opportunity, and who works to improve his or her persuasiveness is likely on the path to meeting annual goals. Find out more about what you need to pay attention to.

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